The new shop, called 'Quick N’ Easy', is a joint initiative by Lagardère Travel Retail, Atos Belux and Brussels Airport.
Quick n’ Easy in Pier A carries a selection of the best-selling beers and chocolates.
Passengers can access the shop by scanning their boarding pass. The items they take off the shelves are automatically recognised and added to their virtual basket through the use of 3D cameras (GDPR-proof!) and intelligent furniture.
At the payment terminal, customers can check the details of their basket and finalise the transaction with their credit card and simply walk out of the shop.
For this innovative concept, Lagardère Travel Retail Belgium worked together with Brussels Airport Company and IT service provider Atos.
Quick N’ Easy is open every day from 9 am to 4 pm.
At this moment, the shop is accessible only with a boarding pass, but in the future it will also be possible to purchase articles using your airport ID badge.